
Form + Werkzeug
Trade journalism for the toolmaking industry
At the trade fair
The industry magazine Form+Werkzeug provides suggestions and ideas on manufacturing technologies, IT and toolmaking, automation systems, rapid prototyping and rapid tooling, and corporate management in tool and mold making. The editorial team is not only interested in the machine, but also in the person behind it. Among other things, the trade magazine reports on 4.0 concepts - and how they work in practice. The journalists ask how molds have to be designed so that standard parts and hot runners can show everything they can do. Trade journalism for the industry.
Form+Werkzeug offers high-quality trade journalism
Form+Werkzeug aims to be informative, insightful, different. With the topic of Industry 4.0, which is also important for the industry, the trade journalists also question, among other things, how automation concepts can be integrated into the existing machinery. The trade journalism for the moldmaking industry also covers topics such as clamping concepts and how they prove themselves in one-off production. In addition to the presentation of standard parts and hot runner solutions, the experts also want to know what mold design is required for them. They are looking for examples of which technology is best suited to which application.
The target group of Form+Werkzeug magazine, which provides trade journalism for the moldmaking industry, is the decision-makers in moldmaking and tooling. In addition, also the tool and die store managers in the companies with in-house tool and die shop. The magazine is published four times a year. The actually distributed circulation (IVW-checked), which is important for advertisers, is 9155 copies.
In addition, there is the Internet portal "www.form-werkzeug.de". Here, the monthly access figures average 36,300 page impressions (IVW-verified). This puts the trade journalism on the Form+Werkzeug website among the top German-language online portals for tool and mold making. In the media library, users can also find photos that tell stories, among other things. A mouthpiece for the moldmaking industry. Products 2go images have a permanent place in the pre-show reports. When the editorial team is "on site for you," the camera is always there as well. This gives users a look behind the scenes.
Up-to-date reports from the moldmaking industry
And up-to-date - online reporting has to be fast, according to the editorial team. If the editors are on the road today, users will usually find their reports online the following day. Up-to-date trade journalism for the toolmaking industry. And also whatever else flutters across the editors' desk. The content of the portal includes selected technical articles from Form+Werkzeug as a free download, as well as user reports and the "Interviews of the Week". In addition, a database "Who offers what? There is also a job market and landing pages for all industry trade shows.
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